Camel Project taking aim at eliminating bullying

Pamela S. Gockley
Pamela S. Gockley

Pamela S. Gockley, founder at The Reputation Learning Center at Kutztown University, is launching The Camel Project to support youths and adults who have been bullied, called names, tagged with a label, or put into a box.

The program is based on Gockley’s third book, “Not All Camels are in the Desert,” and follows the core Pillars of Reputation: 1st Impression, Communications and Network. The first program is called, Stop Bullying – I Care.

The Camel Project is an examination of one’s body language, words and behaviors and how to choose people for a support “bubble”. It begins with the baseline “who are you?” Gockley takes that information and builds a customized plan with common sense steps to follow. Most people are relieved to find that the program is easy to understand and implement. Because sticking to the program can be tricky, Gockley outlines strategies and techniques to identify and define a healthy support system.

“The Camel Project focuses on building confidence through self-awareness. The end goal is to find one’s authentic self, with the help of a healthy network of supportive people. We focus on providing tools for a healthy tool box that youth and adults can use when needed,” says Gockley.

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The program is designed for schools and other youth-based organizations, where students host and encourage others to participate and help eliminate bullying by raising awareness and showing why bullying is socially unacceptable behavior in our society.

Gockley, an expert in Reputation Management, entrepreneur and author, has written two additional books and studied reputation for over ten years. In Not All Camels Are In The Desert, she shares how she dropped out of high school, experienced poverty, bullying, despair, depression, obesity, rebelliousness, lack of self-esteem, drug abuse, run-ins with the law, and worse. Gockley aims as a peer, to connect and educate youths who has given up hope or is struggling to find their path in life.

Gockley is a member of the Northeast Berks Chamber of Commerce.